This organization was formed in 1956 to advance and safeguard the business interests of its members, to promote harmony, goodwill and understanding among its members, to encourage the exchange of ideas, technical knowledge, retailing and wholesale procedures, to improve the quality and standards of the products of the new tire, rereading and automotive repair industries. To provide information to its members of changes in governmental rules and laws that affects their business. To promote educational and training programs to keep their business on the cutting edge of the industries.